Hair clips. Barrettes. Chic nineties aesthetic. Scrunchies and headbands meets this trifecta between what exudes a childlike image. This fad is nothing new, just designer. Maneuvering into society as a revived fashion trend, young adults have unequivocally resonated a sparked obsession with barrettes.
Emerging in 2020 as an item that would have been considered childlike and unstylish, this revived trend has dismissed that notion as barrettes are an accessory of current times.
Having swept through the early 90s, this type of accessory was exclusively worn by a younger crowd. However, it has slowly become the epitome of a renovated modern statement piece that’s becoming one of the top accessory purchases of the year.
According to Nylon Magazine, “this seems to be tapping into something that's at the forefront of everyone's minds: a collective desire to escape the present and revel in the joy of our youth. This is a sentiment and aesthetic we're continuing to see more of, thanks to a crop of emerging designers who are also drawing from their younger days for their designs.”
From the timeline of your social media platform to your local college campus, influencers, designers and perhaps yourself are embracing the trend of barrettes, especially customized designer barrettes.
That’s correct, designer barrettes are becoming more common than anticipated. Various companies from Chanel to Dior to Gucci are incorporating the concept of "the bigger the better." These barrettes come in a variety of colors, sizes (mostly large), designs, bedazzlement and prices, which are quite expensive as they can be $100 and up. For a more accessible look at a more affordable price, they can be found at Amazon, Nordstrom, Target, Anthropologie, to name a few.
However, you're probably wondering, why is this even relevant to today’s fashion? “The hairclips are just enough to make you feel like you are wearing something really special and the sparkle lifts any look into the party scene,” said Sally Thomas via The Guardian.
Within today’s fashion climate, these customized designer hair clips are here to stay, as they not only offer originality but a sense of effort to an outfit. Despite being outlandish with its size and design, this accessory is now for modern-day accessorize-ers, as they can be worn with a plethora of clothing pieces from dresses, blouses, sweaters, you name it.
Courtesy of Wildflower + Co
